Avoid the Traps: Common Mistakes That Get Your AdSense Account Rejected or Blocked
There are several common reasons why Google AdSense accounts are rejected or blocked. Here are some pitfalls that website owners often fall into, along with how to avoid them.
1. Low Quality Content
One of the most common reasons for AdSense rejection is unoriginal, inadequate, or SEO-focused content . Google wants to ensure that users get value from the ads they display, and that can only happen if your site has useful content.
Avoid duplicate or plagiarized content. Don't copy articles from other sites.
Create unique and in-depth content. Focus on a niche you're passionate about and provide useful information to your readers.
Make sure your content is substantial. Sites with only a few blank pages or very short articles are likely to be rejected.
2. Design and Navigation Issues
Google values a good user experience. If your site is difficult to navigate, AdSense may not approve it.
Make sure your site navigation is clear. Visitors should be able to easily find the pages they're looking for, such as "About Us," "Privacy Policy," and "Contact Us."
Your site should be easy to use on mobile devices. Most internet traffic comes from mobile phones, so make sure your site is responsive and mobile-friendly.
Don't place ads in distracting locations. Avoid ads that obstruct content or appear suddenly.
3. Invalid Traffic
This is the main reason AdSense accounts are blocked after approval. "Invalid traffic" refers to clicks or impressions that don't come from genuine users with genuine interest.
Never click on your own ads. This is the most serious AdSense violation.
Don't ask others to click on your ads. Asking friends, family, or community members to click on your ads is prohibited.
Be wary of traffic from bots or automated scripts. If your traffic comes from suspicious sources, Google can detect it. Avoid purchasing traffic from untrusted third parties.
4. Other AdSense Policy Violations
In addition to the above, there are several other AdSense policies that you must comply with.
Prohibited content. AdSense doesn't allow ads to appear on sites that promote things like violence, discrimination, adult content, or illegal material.
Misleading users. Don't manipulate your site's layout to accidentally mislead users into clicking ads, such as placing ads near download buttons or other navigation buttons.
Ads on empty sites. Don't try to apply for AdSense with pages that have no content other than ads.
Additional Tips for Success
Read and Understand AdSense Policies: Take the time to thoroughly understand all the rules.
Fix your site before applying: Make sure your site meets all the quality, traffic, and navigation criteria set by AdSense.
Be patient: The review process can take time. If it's rejected, fix what Google suggests and try again.
By avoiding the pitfalls above, you will increase the chances of your AdSense account being approved and remaining active in the long term.
